BBC research published this week reveals a stark picture of where young people’s ambitions are heading.
The popularity of degree apprenticeships – which offer a paid-for university degree along with a salary – has grown as the cost of university has come under increased scrutiny.
Applicants through the government’s central platform have nearly tripled from 8,100 to 21,800 in three years, while available positions have fallen from 7,300 to just 3,700.
Young people are sending a clear message. They want to earn while they learn, gain real experience, and avoid starting their working lives with significant debt. But the supply chain isn’t keeping pace.
This is where employer action matters, and where bespoke training alongside apprenticeships creates a genuine solution.
Complementary pathways
At Activate Business School, we offer two complementary pathways:
Levy-funded apprenticeships:
• Business Administration (Level 3)
• Emerging Business Leadership (L3)
• ICT (L3)
• Customer Service Specialist (L3)
• Data Analyst (L4)
• Marketing Executive (L4)
• AI and Automation Practitioner (L4)
• Automation Leadership (L4)
Bespoke employer training tailored to your organisation’s specific needs – flexible, targeted, and designed around your team rather than a standard framework.
• Determined to Lead
• Insights
• AI
• Data Analytics
Because not every development need fits a standard apprenticeship.
Sometimes you need AI governance training for a specific team. Sometimes a marketing cohort needs upskilling in a particular platform. Sometimes your administration team needs a programme built around your own processes and culture.
That’s what bespoke training delivers.
And with government funding of up to £18,000 available for eligible apprenticeship programmes, the financial case for investing in your people has never been stronger.
The demand from young talent is there. The question is whether your organisation is ready to meet it.
Discover our bespoke training programmes
Determined to Lead
The CMI-accredited Determined to Lead series is built for managers and rising stars who are ready to lead with real purpose and impact. It combines theory, practice and personal reflection.
Insights Psychometric Profiling
Self-awareness is essential for strong leadership and effective teamwork. Find out how our Insights Discovery® programme can drive your team’s understanding of themselves and others to forge better relationships and drive innovation, creativity and performance.
Data Analytics
Our intensive 6-week Data Analytics course covers all the essentials, equipping you with the skills to confidently navigate the data landscape. Beyond comprehensive technical training, this programme includes personalised group coaching sessions with 1-4 people, ensuring you receive dedicated support and invaluable human interaction.
Whether it’s leadership in AI, project management or for improved business performance, our Business School can tailor training according to your organisation’s needs.
Talk to our team about building the right pathway for your people here.
